Lettering Design
Neuland betreten
For a large community project, I had the opportunity to design a custom lettering piece with the phrase «Neuland betreten» (“Entering New Territory”). This project celebrated the idea of exploration, growth, and stepping into the unknown, and the design was at the heart of a meaningful collaboration that resulted in 200 personalized notebooks.
Key Design Features:
Hand-Drawn Lettering: The phrase was carefully crafted in a hand-drawn style to evoke a sense of authenticity and individuality. The design reflects the spirit of discovery and aligns with the community’s values of courage and creativity.
Stamp Production: To make the design tangible and versatile, it was transformed into a high-quality stamp. This allowed for a tactile, hands-on application, adding a personal and artisanal touch to each notebook.
Notebook Printing: The stamp was used to imprint the design onto 200 notebooks, creating unique and meaningful pieces for the community. Each notebook became a symbol of new beginnings and a functional tool for personal or collective exploration.
Impactful Messaging: The phrase «Neuland betreten» was not just decorative but deeply resonant, encouraging the recipients to embrace challenges, pursue new ideas, and document their journeys.
This project blended thoughtful design with practicality, resulting in a memorable piece that connected with the community on both an emotional and functional level. It’s a great example of how custom lettering and creative craftsmanship can come together to create something meaningful and unique.

